Marketing Campaigns Extranet

Summary

Our client needed a tool to create and monitor marketing campaign-based micro-sites. We developed a modular system that can be re-used for any client.

Description

Each micro-site could use some or all of the following "modules":

• Register
• Complete survey
• Request information
• Download files eg catalogues, trial software
• Register for an event
• Request to open an account or register with the client's main website

The system can control which modules are used within a site as well as their settings and behaviour. Add the ability to create flexible templates for the micro-sites design and you have a powerful system that can create any number of sophisticated, branded websites with the minimum of technical knowledge.

The full list of features is long - here is a selection:

• Create and manage surveys with the ability to reuse questions and entire surveys within different micro-sites
• Query the database of registrations using many criteria; export the results in several formats
• Easily build micro-sites using a choice of pre-defined modules that can be configured as desired
• Tools to manage campaign information
• Tools to manage user accounts to control access to the publishing system

Benefits

• Reusable and customisable for multiple client use
• Powerful templating system enables an individual look-and-feel for each micro-site
• Both real-time and archive-based reporting systems

Screenshots